This may seem silly to most, but you'd be surprised how many businesses are not utilizing social media to grow, increase traffic and generate leads. I recently taught a Social Media 101 class for small businesses that had no idea about the power of social media as a source of promotion, advertising and simply, an outlet to tell their story. If the below tips and tricks can help you and your business in any way, then I've done my job. Leave a comment if you have any neat tricks of your own for those looking to get started. The learning never ends no matter what business you're in! WHAT SETS YOU APART FROM YOUR COMPETITION? Brand identity Target market/audience Expertise Reviews and client/cus
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